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Before the camera comes out.

A free 44-page playbook. Everything I’d want you to know before you spend a penny on a film. The questions we ask, what things really cost, the templates we use and the mistakes that land businesses with copyright letters. Free, no strings.

The guide opens straight away. I’ll send the odd useful note after that, and you can tell me to stop any time.
Before the Camera Comes Out, the free s4digital brand film playbook

What’s inside.

  1. Is a film right for you?A ten-point self-check, and when something cheaper is the better call.
  2. Finding the storyThirty questions to run with your founder, team, customers and partners.
  3. The interview question bankThe questions that get people talking on camera, and the follow-ups that do the heavy lifting.
  4. What things costHonest UK market ranges, line by line, with a budget planner to fill in.
  5. A brief that worksA fill-in template you can send to any production company.
  6. Hiring wellTwenty questions to ask, the red flags, and what a good quote includes.
  7. Getting people readyA prep sheet for anyone being filmed: what to wear, the mic, nerves.
  8. Licensing and copyrightThe checklist that keeps you out of claim letters.
  9. The release planThirty days to launch a film, and twelve months of reuse.
  10. Measuring itWhat to track, and what “worked” actually looks like.
  11. No budget yet?How to film it yourself on a phone, properly.
  12. Every templateCopy, print or paste them straight into your own documents.