Installer Show NEC 2024

Our focus was to create engaging, versatile content that celebrated people, partnerships, and presence on the ground.

Our contributions included:

• On-site video production capturing ROAD.io’s stand activity, team interactions, and live engagement with attendees.
• Interviews with the ROAD.io team discussing their values, goals, and what sets them apart in the wholesale space.
• Conversations with key vendors and suppliers to highlight ROAD.io’s collaborative ecosystem and industry partnerships.
• Event photography documenting the stand, branding, crowd interaction, and behind-the-scenes moments.
• Fast-turnaround social content tailored for LinkedIn and Instagram to extend ROAD.io’s presence beyond the show floor.
• Strategic direction and messaging to ensure all content aligned with ROAD.io’s brand identity and long-term positioning.

This project helped ROAD.io make a confident first impression in front of industry peers — not just as a distributor, but as a community-builder in the evolving EV and electrical space.